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Read the latest about behavioral marketing, industry trends, bonus content from my new book and more!

Why You Should Never Underestimate Your Audience

Are you connecting the digital and physical world?

Do You Want A Thriving Company? Kill it

You have a smart phone, why not a smart app?

When Rebranding is a Colossal Waste

Websites Are Like a Box of Chocolates

Behavior Design vs. Behavior Design-ing

From Persona to Personal: The Potential of the Customer Experience

How to Tell When Your Customer Experience Needs an Update
